Companies that didn’t have a sales strategy identified closed 78% less deals, according to a recent report by HubSpot. Also, 50% of businesses admit they don’t have a solid sales strategy. What could your physical security company do with a 78% boost in sales? 

This eBook will cover the basics of sales strategies, from researching and understanding your prospects to utilizing technology to improve efficiency. We’ll discuss how to create a powerful value proposition in your messaging, determine the best sales style for your business, and develop the habit of following up with each customer. Our goal is to help you understand the key principles of successful sales strategies and equip you with the knowledge and tools needed to achieve success.